8/23/12

Strategic Marketing Workshop and Farm Tour for Livestock Producers


Whether it’s cows, goats, sheep, chickens, turkeys or pigs -
there is a market just right for you!       
Come find your niche!
Value-added, local, grass-fed, organic, pasture-raised, or heritage breeds ...

September 21, 2012
9:00 am to 5:00 pm
American Legion Building Post #76
Concordia, Kansas

Come find out how to -
  • Create a successful “brand”
  • Find the best market for your products
  • Expand your customer base - even if you’re not near a big city
  • Increase profit margins and help manage risk in tough times
  • Navigate important food marketing rules and regs
  • Meet Madonna and Larry Sorell, whose Red Wattle pigs are coveted by chefs across the US
  • Learn about niche marketing, raising heritage breeds, running a B&B on the farm, and bringing along a new generation of farmers.

In the afternoon, tour Lazy S Farms.
Featured in Time magazine, the NY Times, and the Kansas City Star! 

Speakers include:
  • Livestock producers engaged in niche and direct marketing around Kansas
  • KDA meat, poultry and dairy specialists
  • KSU Animal Science and Extension specialists
  • Kansas Small Business Development Center consultant
Enjoy a BBQ lunch and afternoon ice cream social!


For more information and to 
register visit the Kansas Rural 
Center website -
Registration fee - $35 
Covers lunch and materials



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